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Beyond Capital Blog

Expert advice for your small business.

Business Expansion

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10 of the Best Small Town Business Ideas

Looking to run a successful startup in a rural area or smaller community? Here are 10 top small town business ideas to consider.

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23 Creative Business Ideas for 2021 and Beyond

Here are 23 of the most creative small business ideas for entrepreneurs with artistic flair, originality and vision, from handmade products to digital work.

Two street signs on a pole: One reads “Franchising” and the other reads “Licensing.”

Franchising vs. Licensing: Which One Is Right for You?

Find out the pros and cons of franchising vs. licensing and how to decide which one is right for you.

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Business Financing

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Scrabble letters on a game board spell out “Loan Terminology.”

Before You Sign the Dotted Line, Learn These 34 Key Loan Contract Terms

Loan agreements use terminology that can be confusing. Here are 34 loan contract terms to help you understand your rights and obligations.

PPP is a special Small Business Administration (SBA) program designed to help small businesses affected by the coronavirus pandemic.

PPP Fraud: How Scam Artists Hurt Legitimate Borrowers

The Paycheck Protection Program (PPP) has become a target for scam artists. Learn how PPP fraud affects legitimate borrowers.

Scale with a bag of money on one side with the words “term loan” and a line of credit document on the other side with the word “approved”

Business Line of Credit vs. Loan: Which One’s Right for You?

Find out the differences between a business line of credit vs. a loan. Compare details and decide which one is right for your business.

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Business Credit

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Your personal credit report is typically reviewed when you're applying for a credit card or a business loan.

What Is the Average Credit Score for Small Business Owners?

Your personal credit score can hugely impact the security of your business’s future. Find out the average score for small business owners.

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Imputed Interest: A Guide & How It Impacts Business Lending

If the IRS finds your business loan has a below-market interest rate, you’ll owe imputed interest. Here’s what that means for you.

Computer monitor showing graphs of growth and money.

Your Guide to Your Equifax Business Credit Report

Your Equifax business credit report is a portrait of your company’s financial health. Here’s how to apply its findings to help your business.

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Business Management

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A graphic of Square's main competitors. Top Square competitors list

Who Are the Top Square Competitors?

Square isn’t the only mobile payment processor in town. Competitors abound. Meet the alternatives to Square. We compare the apps and fees.

An array of invoices sit on a desk. Find the best invoice software for small business.

The 8 Best Invoice Software for Small Business

The right invoice software program gets you paid faster and lets you streamline your accounts receivable process. Here are 9 options to consider.

Blue background with image of bank building with the word “Free” on it and several debit cards all around

11 Best Free Business Checking Accounts

Securing a checking account for your business doesn’t have to be a daunting task — or an expensive one. We’ve rounded up the best free checking accounts.

Sales and Marketing

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14 Best Marketing Strategies for Small Businesses

Here are 13 of the best marketing strategies for small businesses this year. Entrepreneurs weigh in with their advice too.

There’s a small shop with a sign on the window that reads “Holiday Sale.”

9 Ways to Prepare Your Business for Holiday Sales

For small businesses, preparation is key to drive more sales during the holiday season. Here are some tips to help you get it done.

Plan your marketing calendar ahead of time for the holidays listed below to maximize profits all year long.

Retail Holiday Marketing Calendar: Your 2021-2022 Guide

You’ve got Black Friday on your marketing calendar, but what about Independence Day? Here’s how to use every holiday to your max advantage.


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A hand holding a pen starts to fill out a form labeled “Unemployment Benefits.”

What Is SUI? (Plus, How to Keep Your Unemployment Insurance Costs Low)

Is your state unemployment insurance rating too high? Learn how to manage SUI and reduce your unemployment tax.

A business owner, sitting at a desk surrounded by stacks of financial statements, looking miserable.

Why Should I Hire a Bookkeeper? Here Are 9 Reasons

Learn the signs when a business owner should stop posting the business’s books and hire a bookkeeper.

A magnifying glass inspects a tax document. The glass has enlarged the words, “PPP Loan Audit.”

PPP Loan Audit: What to Expect (and How to Prepare for One)

If you received a PPP loan from the Small Business Administration, you may be subject to an SBA loan audit. Here’s what to expect.


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Inspiring female entrepreneurs

10 Inspiring Female Entrepreneurs and Their Advice to Other Women

Here are 10 inspirational female entrepreneurs and the businesses they run. See what sets them apart and the advice they share with aspiring women business owners.

Photo of a smiling Mary Lemmer, founder of Improve.

Top Female Entrepreneurs to Watch This Year and Their Advice to Other Women Business Owners

We’re spotlighting 10 women-owned businesses to watch. You won’t want to miss our list of the year’s top rising female entrepreneurs.

A worker juggles files of paper, a calculator, a calendar and envelopes at her desk.

Keep It Organized: How to Prioritize Your Work

Whether you’re running a small business or a giant organization, there’s never a shortage of work to do. Avoid decision-fatigue and paralysis by using these methods to set priorities.

Business Insurance

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The words “Business Insurance” are being inspected by a couple of magnifying glasses.

What to Consider When Comparing Business Quotes for Commercial Insurance

Knowing how to compare business quotes for insurance can save you hundreds or thousands of dollars. Here’s how to evaluate offers.

Umbrella over businesses

9 Best Small Business Insurance Companies

Learn how to identify the risks in your business and select the best small business insurance company with the lowest premiums.

A giant umbrella deflects the COVID-19 virus that rains down at an angle.

What Is COVID-19 Liability Protection (and How Can You Protect Your Business)?

States have enacted COVID-19 liability protection to defend local businesses at the federal level. Here’s how to protect your business amid these difficult times.

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Depending on which button a user selects, HubSpot’s chatbot responds with relevant options and links to content that can answer user intent.

Ecommerce Customer Service: 10 Ways to Win Satisfaction (and Smiles)

Here are 10 steps to offering the best ecommerce customer service. Bolster your brand with best practices that include personalization, automation and more.

A planogram is a store diagram showing product placement.

Super Shelf Presence: Make a Planogram With Panache

Can you optimize inventory and increase sales with a diagram and data? Learn how to make a planogram in 6 easy steps.

A light illuminates a portrait of "The Customer."

Making Your Business More Customer-Centric: Here Are 8 Ways to Do It

Are you ready to embrace the customer-centric mindset? Learn how to transform your business by focusing on clients.

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Human Resources

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A hand holds a form that reads “Job Application.”

New Employee Forms: Which Ones Are Essential?

A checklist of new employee forms helps optimize your onboarding process. Here’s a list of which forms you need and where to get them.

Two people at the top of a summit hold a rope and help pull up a new hire to join them.

Onboarding New Employees: Forge an Effective Program in 6 Steps

Onboarding new employees is critical to success, but many small companies don’t take a strategic approach. Improve outcomes with these 6 steps.

A tablet screen shows the profiles of several employees.

The 10 Best HR Software for Small Business

Automate your HR department using the best HR software for small businesses. Which 10 made the cut? Check out our list to find out.

Real Estate

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Hotel with stacked coins in front

How to Buy a Hotel or Motel

There are multiple factors to consider before buying and running a small hotel. You’ll have to weigh what you can afford when you buy a hotel and evaluate the average hotel and motel prices in your target area. The hospitality industry is highly competitive, with so many large, established brands already inhabiting the top markets. […]

A restaurant practicing green property practices

Green Property Management: Our Guide for Your Business

Green property management is a big trend in 2020. Being eco-friendly doesn’t just benefit the environment; it reduces energy costs as well as your carbon footprint. It’s also appealing to current and potential tenants. According to an AMLI Residential survey of its tenants, 84% of respondents said sustainable living is “very important” to them. Sixty-four […]

Business Law

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A row of all sorts people (a mix of gender, race, culture and age) stand together.

Equal Employment Opportunity: How to Maintain EEO Compliance

Violating Equal Employment Opportunity laws can subject businesses to expensive penalties. Here’s how to maintain EEO compliance.

A hand places a glass bubble over a home to protect it.

Key Personal Asset Protection Strategies for Small Business Owners

Every business owner should have asset protection strategies in place. Learn the steps to take to protect your home and personal savings.

A person holds and signs a form labeled “Business Contract.”

How Business Contracts Protect You and Your Company

A business contract provides you with legal protection, but only if it is drawn up correctly. Learn what you need for a valid contract.

Business Technology

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A computer screen shows two web pages: one pink and labeled “A” and the other green and labeled “B.”

New to A/B Testing? Here’s Our Beginner’s Guide.

A/B split testing leads to more sales. It’s the smart way of updating a landing page. Check out our post and see how easy it is.

Why Go Hubspot? 10 Reasons to Use It for Inbound Marketing

Why go HubSpot? Check out these 10 reasons why you should use it to integrate your marketing, sales and services.

Best Free SEO Tools for Your Website in 2021

SEO in 2021 is complex and composed of multiple facets. Fear not: We’ve created a list of the best free SEO tools to help bolster your website today.

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