With the number of new small businesses rising annually, discovering small business ideas for men in a non-competitive industry is like finding a diamond in the rough. What makes an industry appealing, however, depends on what you’re looking for.

For example, if you’re looking for a business idea for men in an industry that sees enormous growth each year, you may be interested in starting a business in either health care or technology. If you’re looking to start a local business in your community, you may be more interested in a barbershop or restaurant focused on sports. If you’re looking for a home-based business idea for men, finding an online business niche could be just what you’re looking for.

Finding an unsaturated industry is nice, but if it isn’t something you enjoy or excel at, it may not be the right industry for you. To help find the right opportunity for you, we’ve put together a list of small business ideas for men and broken down what makes them appealing. With the information in this blog, let’s align your skill set with a growing industry.

An Industry That Won’t Stop Growing: Health Care

As life expectancy climbs and the 75 million U.S. citizens born between 1946 and 1964 reach their early 70’s, the health-care industry continues to grow. Health care occupations are expected to be some of the fastest growing jobs in the country over the next 10 years according to the Bureau of Labor Statistics.

Health-care occupations make up nearly half of the 20 fastest growing occupations in the United States. Private practices like Physical Therapy Clinics are becoming more popular and are projected to see a 28% increase by 2026. If you’re looking to own a health-care business, a physical therapy clinic is an enticing opportunity.

Business Opportunity: Physical Therapy Clinic

Growing industry and occupationMay require a college degree or certification
Won’t require a large staff to functionExpensive equipment and other machinery
Helps determined clients overcome their physical ailments

An Industry You Won’t Have to Leave Home For: Online Business

Home business opportunities for men are plentiful but online retail is a market with plenty of untapped potential. Cyber Monday 2018 set an all-time record as consumers spent $7.9 billion shopping online. That was nearly a 20% increase from Cyber Monday 2017’s record-breaking $6.59 billion.

One small business idea for men that can be operated as a home-based business is making or collecting different items and creating an online business by selling them. For example, sports memorabilia is a popular industry that will allow men to do something they are passionate about while still working from home.

Depending on what you plan to sell, the cost of starting and operating an online business is relatively cheap, but don’t forget, you will be competing for clicks. You won’t need a storefront, but there are some upfront costs when starting a digital business. Your number one priority will be your online shop or website. To properly communicate your vision to your audience, you may have to hire a web designer.

Business Opportunity: Selling Original Products Online

Working from homeNo foot traffic
Lower start-up costsCompeting for clicks in a crowded space
Opportunity to reach a wide audienceMaking your own products can be expensive

An Industry With Unlimited Potential: Technology

The technology industry is a fascinating field for a variety of reasons:

  • Job security
  • Optimizes daily activities
  • Expanding role in society
  • Home business opportunities

Companies are constantly looking for new ways to use technology, including how to protect the information it collects. With much of our personal and business information being collected digitally, protecting it has become its own industry.

Cybersecurity has garnered greater attention over the past two years following massive data breaches to Facebook and Equifax. As protecting digital assets becomes a top priority for business owners, there will be a need for more cybersecurity businesses. The responsibilities of a cybersecurity business include application security, information security, network security, disaster recovery, business continuity planning, operational security, end-user education and more.

Business Opportunity: Cybersecurity


A growing priority for business ownersRequires a specific skill set
The industry has room for growth and business expansionWorkplace digitalization has not been accepted by everyone
Important for the privacy of our personal and business information

An Industry Driven by Loyal Customers: Personal Care

Nearly every business’s success relies on their capability to turn a first-time customer into a regular. Those in the personal care industry rely on this ability even more so. Personal care businesses like barbershops, nail salons and tattoo parlors build strong relationships with their clientele by providing both outstanding service and an environment that their customers enjoy.

The relationship between men and their barbers is a direct example of how personal care businesses attract customers. Creating a bond with clients not only turns them into loyal customers but will encourage them to share their experience with friends and family. Having your customers refer you to others without having to ask is a sign of great business.

If you’re looking for a one-man business idea, a home barbershop is something many men have found success with. All you’ll need is the appropriate equipment, a chair and a list of clients looking for a more personal barber experience.

Business opportunity: Barbershop

Won’t lose business to e-commerceCompetitive market
Serves as a venue for human interactionRequires training and licensing
Local shops are preferred over chains and franchisesFinding a good location can be difficult

An Industry In High-Demand: Restaurant and Food Preparation

The restaurant industry has been a staple in our country for more than a century. While it was once a treat to go out to eat, most restaurants now deliver right to your doorstep. With both parents working long weeks in over 60 percent of U.S. families, quickly delivered meals are a staple in many diets. However, most of these restaurants aren’t stacking their menus with healthy foods.

Businesses such as Blue Apron and Plated have broken into the market with their own solution to this issue. But a local restaurant delivering healthy, organic foods could be a more accessible and desirable option for this audience. It may not be the most groundbreaking business idea for men on the list, but there are not enough businesses excelling in this field. If you’re passionate about helping customers find healthier meal options for their families, this is the industry for you.

Another opportunity this industry presents is starting a meal preparation business. If you’re someone who cooks their week’s worth of food in advance, why not offer this service to others as well? Meal prep makes for a great one-man business idea that you can excel in right from your own home.

Business Opportunity: Healthy Food for Dine-In and Delivery

Can thrive in any settingEquipment costs (ovens, grills and refrigerators)
Growing market for healthy alternativesHigher quality ingredients equal high food costs
Opportunity to serve customers at three different meal times

An Industry Dying for Innovation: Auto Repair

Auto repair businesses are as valuable now as they’ve ever been. While cars now last much longer than they once did,  there’s also been a severe dip in do-it-yourself maintenance. NBC News reported that 60% of people know how to change a flat tire without using Google.

Car owners are looking to maintain their vehicles rather than buy new ones and while auto mechanics are in high-demand, few, if any, have chosen to challenge their brick and mortar origins. One business idea for men that could involve developing a smartphone application where customers can self-diagnose their car and request a mechanic is an idea more repair shops should be getting behind.

Business Opportunity: Auto Repair Business

Appeals to a large audienceManual labor
Proven to be a reliable business and industryExpensive equipment
Innovation could go a long way in making your business stand outTraveling with heavy machinery

Finding the Right Industry for Your Business

Each of these industries comes with their own unique challenges and rewards. For soon-to-be business owners or expanding entrepreneurs, these business ideas for men provide a well of potential but they aren’t a fit for everyone.

If you’re having trouble picking a business that makes sense for you ask yourself these three questions:

  • What am I good at?
  • What am I comfortable with?
  • What am I passionate about?

Whether you’re looking to start a one-man business or one that allows you to work from home, starting a company in one of these industries isn’t the only way to be successful. Let your answer to these questions guide you in the right direction and don’t be afraid to join a competitive field if it’s something you’re truly passionate about.

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