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How Culture Creates Championship Organizations

On Sunday night, 106 million people watched the Philadelphia Eagles win their first Super Bowl championship in their franchise’s existence. Fans of the team across the Delaware Valley rejoiced, spilling into the streets of Center City, beeped their horns in ecstasy and hugged the closest person they could find – even if they were a total stranger.

So what does any of this have to do with business? Well, if you take a look back at the way the Philadelphia Eagles have gone about their business over the last two years, it’s pretty clear to see how they relate.

 

Success Starts at the Top

Feb 4, 2018; Minneapolis, MN, USA; Eagles wide receiver Alshon Jeffrey (17) celebrated his first-quarter touchdown, a 34-yard strike from quarterback Nick Foles, as New England Patriots in Super Bowl LII at U.S. Bank Stadium. Mandatory Credit: Elizabeth Flores-Star Tribune

Chip Kelly preached the importance culture when he was hired in 2013 as Eagles head coach. He would reiterate it multiple times during his tenure; “Culture will beat scheme every day’, he’d say to the media and his players.

Unfortunately, Kelly didn’t give the same respect to his players that he demanded of them. The team was frustrated and wasn’t playing with any heart. They no longer bought in to Kelly’s culture and in December 2015, the coach was fired.

Roughly three weeks later, Lurie and his front office department brought in Doug Pederson as the new head coach. The move was questioned by fans and media locally and nationally, but Lurie touted Pederson’s ‘social intelligence’.

The first season in Philadelphia for Pederson and rookie quarterback prospect Wentz showed signs of promise. While they finished 7-9, the weeks leading up to the 2017 season saw the team begin to come together in a way that would change the franchise forever.

 

“An individual can make a difference, but a team makes a miracle.”

Just as any business would preach the value of teamwork to our employees, Pederson continued to instill in his players the importance of cohesion.

The phrase he shared with his players on weekly, if not daily, basis was ‘an individual can make a difference, but a team makes a miracle.’

It was clear that everyone was on the same wavelength, striving for the same goal. Whenever they were faced with challenges, they banded together and overcame the obstacles as a unit. When they succeeded on and off the field, they celebrated together; each member of the team rejoicing for their brother’s accomplishments.

They didn’t allow anything to bother them even when doubt was thrown their way. That doubt brought them closer and created a rallying crying that carried them all the way to a championship.

 

Feb 4, 2018; Minneapolis, MN, USA; Philadelphia Eagles head coach Doug Pederson (C) celebrates from the sidelines after a touchdown in the fourth quarter against the New England Patriots in Super Bowl LII at U.S. Bank Stadium. Mandatory Credit: Kirt Dozier-USA TODAY Sports

 

None of this would have been possible without the change in culture. Pederson, Lurie, and the Eagles front office created a recipe for achievement that focused on preparation, unity, and character.

When it comes to building a championship team in our own businesses, attracting the right people can be difficult. Creating a culture and a feeling of togetherness is so important to building a winner. Getting buy-in becomes much easier when you believe in the people you work with and the goals you pursue.

To craft the culture you seek in your business, you must invest in your business. Assigning responsibilities to and instilling trust in your employees will allow you to accomplish more than you could ever imagine. Beyond the intangible, emotional changes, sometimes changing the physical vibe of your office space can go a long way.

Investing in your company takes real investment and sometimes the funds you need to do so aren’t always available. But considering how important this is to the future success of your business, exploring your options for alternative funding to small business loans is more than worthwhile – especially when you get to celebrate a win down the line!

 

How does your company try to create a culture of champions? Let us know on Facebook & Twitter!

 

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